Localize OTT trailers and promos with AI

A title launches in a dozen markets and each one needs the trailer in its own language, but subtitling and dubbing live with separate vendors on separate timelines. Bring in one master and get back subtitled frames, dubbed scenes, and regional variants for every market in one place. No vendor handoff, no re-upload, no waiting on a localized cut.

Example for Localize OTT trailers and promos with AI

How it works

  1. 1
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    Bring in the master

    Upload the trailer or promo you already cut. Morphic reads the speech, detects the language, and pulls a clean transcript to work from.

  2. 2

    Choose the market

    Say which language and region you are localizing for. Morphic translates the transcript, styles the subtitles, and can re-voice the read for that market.

  3. 3

    Dub, subtitle, and export

    Get a dubbed cut, styled burned-in subtitles, and regional promo variants at full resolution, sized and ready to ship to each market.

The localized creative every market needs

Every version a global launch needs, from a subtitled trailer to a dubbed scene and a regional promo, made from a single master so each market gets a cut built for it rather than a translated afterthought.

Localized trailer frame

The same master trailer graded and framed for a new market, ready for a localized cut that reads native rather than imported.

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Localized trailer frame for Localize OTT trailers and promos with AI

Dubbed scene frame

A frame from a scene re-voiced for a new market, so the delivery lands in the local language while the performance and pacing hold.

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Dubbed scene frame for Localize OTT trailers and promos with AI

Regional promo variant

A promo cut dressed for one market, staged so a regional audience sees a title made for them rather than a foreign import with captions.

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Regional promo variant for Localize OTT trailers and promos with AI

Multi-market key art

A key art visual built to carry across every market at once, with room for a title treatment that swaps by language without a reshoot.

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Multi-market key art for Localize OTT trailers and promos with AI

What it handles, and what to check

AI covers most of the localization here. A few things still want your eye before a cut goes live in a market, from the exact wording of a subtitle to any culturally sensitive line, so here is where each one sits.

What Morphic handles well

  • Transcribing, translating, and styling subtitles from one master
  • Re-voicing a cut for a new market while keeping the timing and pacing
  • Regional promo variants that read as made for the market
  • Turning one master into every language version in the same workspace

Where you still want a person

  • The exact wording of a subtitle or a dubbed line, since a native reader catches what a model misses
  • Any culturally sensitive phrasing, name, or reference for the market
  • Final tone and localization lead sign-off before it ships
  • Clearance and compliance review for each regional placement

Preços simples

Comece grátis hoje mesmo, com a opção de fazer upgrade ou cancelar quando quiser.

Basic

$9/ mês
cobrado como $0 por ano

1100 mensal créditos

1 apenas usuário

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$24/ mês
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$45/ mês
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6350 compartilhado mensal créditos

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+ até 4 mais com custo adicional

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Pro Max

$170/ mês
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24650 compartilhado mensal créditos

1 usuário

+ até 9 mais com custo adicional

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Perguntas frequentes

Will a dubbed cut keep the original performance?
Yes. Morphic re-voices the take in the target language while keeping the original timing, pacing, and delivery, so the scene still plays the way it was cut. For anything sensitive, like a name or a culturally loaded line, have a native reader check it before it runs.
Do I need localization skills to use it?
No. The whole loop is a prompt bar: bring the master, name the market, then generate. If a subtitle or a read is close but off, you adjust the wording and run it again, so producing a localized cut does not need a separate vendor.
Can it subtitle and dub the same trailer?
Yes. Morphic transcribes the speech, translates it, styles and burns in the subtitles, and can re-voice the cut for the market, all in one place. You can ship a subtitled version, a dubbed version, or both from the same master.
How many markets can I localize for from one master?
As many as your launch needs. Reuse the same master and change the language and region wording for each market, and the set reads as one coordinated release rather than a dozen unrelated cuts.
Can I bring my own approved translation?
Yes. If a market already signed off on a subtitle file, you can bring it in and have Morphic style and burn it onto the cut, so an approved translation stays exactly as approved.
Is this safe to use for a regional broadcast placement?
The localization is, but treat the exact wording and any culturally sensitive line as something a human owns. Route each market cut through your normal native review and compliance check before it goes live, exactly as you would with any localized creative.