Synthesia

What is Synthesia?

Synthesia is an AI platform where you type a script and it creates a video of a realistic AI presenter delivering that script, without needing a camera, studio, or real person on screen.

At a glance

Type of model
AI avatar video generation and talking-head synthesis platform
Developed by
Synthesia
Key capability
Generating professional presenter videos from text scripts using AI avatars with synchronised speech, lip animation, and gesture
How it fits in AI workflow
Used to produce scalable presenter and communication video content: training, onboarding, marketing, and internal communications: without traditional video production
Related terms
OmnihumanDigital humanTalking headText-to-videoLip syncAI avatar

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How it compares

How it compares

Synthesia is a commercial production platform optimised for enterprise presenter video with a polished user interface and workflow, while Omnihuman is a research model exploring the technical frontier of full-body human animation from arbitrary images. Synthesia is production-ready for business content today; Omnihuman represents the advancing capability that future commercial tools will be built on.


Pro tip

For enterprise clients producing multilingual training content, Synthesia's multi-language support means you can write a script once and produce versions in dozens of languages simultaneously: far more efficient than recording localised versions with human presenters, and a compelling use case for demonstrating AI video ROI to stakeholders.

Types and variations

  • Synthesia offers stock avatars representing diverse ages, ethnicities, and presentation styles, as well as custom avatar creation from a personal video recording.
  • The platform supports over 120 languages and voices for multilingual content production.
  • Enterprise tiers provide additional avatar customisation, API access, and integration options for embedding Synthesia video generation into larger content production workflows.

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Common use cases

  • Synthesia is used for producing corporate training and e-learning videos, HR onboarding content, product demo and explainer videos, internal communications and company updates, customer service video, multilingual content localisation, and marketing videos where a consistent branded presenter is needed at scale.
  • It is particularly valued in organisations that need to produce high volumes of video content without a dedicated video production team.

Ready to create?

Direct scenes, design characters, and ship full films

All-in-one AI creative platform with simple, transparent pricing, no speed throttles, and an infinite Canvas for max creativity.

FAQs

What is Synthesia used for?

Synthesia is used to create presenter-style videos using AI avatars for corporate training, e-learning, internal communications, marketing, and customer-facing content: all produced from a text script without a camera or studio.

Can you create a custom avatar on Synthesia?

Yes: Synthesia allows users to create custom avatars by recording a short video of themselves or another person. The custom avatar can then be used across all video content on the platform.

How many languages does Synthesia support?

Synthesia supports over 120 languages, allowing the same video content to be produced in multiple languages from a single script, which is one of its key advantages for global organisations.

Is Synthesia suitable for creative filmmaking?

Synthesia is optimised for professional presenter and communication video rather than creative filmmaking. For cinematic, narrative, or stylistically ambitious video content, more flexible AI video generation tools are better suited.

How realistic are Synthesia avatars?

Synthesia avatars are realistic enough for professional business and training video. Lip sync, gesture, and expression quality is high for a presenter format, though very close inspection or demanding creative contexts may reveal the synthetic nature of the output.

Does Synthesia require coding or technical knowledge?

No: Synthesia is designed as a no-code platform accessible to anyone. Users type a script, select an avatar, choose a background, and the platform generates the video. An API is available for developers who want to integrate Synthesia into automated content pipelines.

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