Product video prompt library

Product video prompt library on Morphic

Tested product video prompts you can copy and run on Morphic. Each one explains what the parts do, so you can adapt rather than guess.

Serum bottle on a turntable

A turntable shot holds a frosted glass serum bottle rotating on the spot, the camera locked on a tripod so it never orbits, never pushes and never tilts, and the background stays completely still behind it. The bottle shows its blank side at the first frame and has come round to present a small AURELE label squarely to the lens at the last, the text level and in focus throughout the turn. A soft overhead strip with one white bounce on the left, a palette of frosted glass, cool grey sweep and pale gold cap. 100mm, one continuous take. One even half rotation. About 6 seconds, no loop. <a low studio hum>. No music.

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Oil pours into a dish

A close product shot frames a dark green bottle above a shallow white dish, the camera fixed at dish height with no push and no follow, so the dish stays in the same place throughout. The dish is empty and dry at the first frame, an unbroken green gold stream arrives and never breaks into droplets, and the dish holds a still pool covering its whole base at the last with the bottle lifted clear. A single hard side key from the right with a bright specular running down the stream, a palette of olive green, bone white and warm gold. 100mm macro, one continuous take. Steady pour, one clean stop. About 8 seconds, no loop. <liquid into ceramic>. No music.

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Across a wool weave

A macro traverse slides sideways across the sleeve of a charcoal wool coat, the camera moving laterally at a constant rate with no rotation and no push in, so the surface stays the same distance from the lens throughout. The frame starts on a plain twill field and has arrived at a stitched cuff seam with a visible bar tack by the end. Individual fibres and a little loose fluff catch the light. A hard raking key from the left that makes every fibre cast its own shadow, a palette of charcoal, warm grey and one thread of oxblood. 100mm macro, one continuous take, very shallow depth of field. About 6 seconds, no loop. <fabric under a lens>. No music.

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A grinder comes apart

An exploded view holds a steel hand coffee grinder centred in frame, the camera locked with no orbit and no push at any point. The grinder is fully assembled at the first frame, its lid, handle, burr and jar separate straight outward along one vertical axis without ever tumbling or spinning, then draw back together so it is fully assembled again at the last frame in the same orientation it started in. A clean top light with a soft gradient backdrop, a palette of brushed steel, smoked glass and pale grey. 85mm, one continuous take. Even separation, even return. About 10 seconds, no loop. <soft metallic clicks>. No music.

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A mug turned to camera

A product in hand shot frames a speckled ceramic mug on a wooden counter, the camera locked at counter height with no push and no tilt. One hand enters from the right, lifts the mug, and rotates it so the plain side that faces the lens at the first frame is replaced by the printed SOLENNE mark held square and readable to the lens at the last. The hand never covers the print and never leaves frame. A warm window key from the left with a soft shadow to the right, a palette of speckled clay, warm oak and cream glaze. 50mm, one continuous take, visible skin texture. About 6 seconds, no loop. <ceramic on wood>. No music.

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Mist crosses a perfume bottle

A close product shot frames a squat clear perfume bottle on black glass, the camera locked with no push and no orbit, so the bottle sits in the same position at the first frame and the last. The air is clear at the start, a fine mist sweeps across the frame from the right and briefly softens the bottle, then clears completely so the AURELE label is sharp and unobstructed again by the end. A hard back key that lights the mist from behind, a palette of near black, clear glass and cold white vapour. 100mm macro, one continuous take. One pass, one clear. About 5 seconds, no loop. <a short pressurised hiss>. No music.

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Background gives way to a knife

A locked off product shot frames a chef's knife resting on a walnut board in a working kitchen, the camera completely still with no push and no reframe. Focus sits on the kitchen behind at the first frame, where a cook is visibly working, and travels forward once and only once so the riveted handle and the maker's mark are razor sharp at the last while the kitchen goes fully soft. The knife itself never moves. Warm practical light from a hood lamp above the board, a palette of walnut, honed steel and warm amber. 85mm, one continuous take, wide aperture. About 6 seconds, no loop. <a distant kitchen, a cook working, a board tap>. No music.

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Push in to an embossed lid

A slow hero push in travels forward along the lens axis toward a matte black coffee tin, never rising, never orbiting and never overshooting, so the tin sits small on a wide concrete slab at the first frame and its embossed SOLENNE lid fills the frame and comes to rest at the last. The tin itself does not move at any point. A single hard key from the upper left with a long soft falloff to the right, a palette of matte black, raw concrete and warm brass emboss. 85mm, one continuous take. Slow constant approach that decelerates into the final frame. About 8 seconds, no loop. <a deep room tone>. No music.

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A pipette draws serum up

A macro product shot frames a glass pipette held in a bottle neck, the camera locked at pipette height with no drift and no rack, so the bottle neck stays in the same position from the first frame to the last. The pipette barrel is empty at the start and the amber fluid rises steadily inside it, never falling back and never overflowing, until it fills three quarters of the barrel and holds there at the end. A soft top light with one narrow bounce behind the glass, a palette of amber fluid, clear glass and cool grey. 100mm macro, one continuous take, shallow depth of field. About 5 seconds, no loop. <a faint glass tap>. No music.

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A lipstick lands upright

A locked off product shot frames an empty slab of veined marble, the camera fixed with no push and no follow, so the slab holds the same framing from the first frame to the last. The frame is empty at the start, a matte burgundy lipstick case drops in from above, takes one small bounce and settles standing upright and completely still in the centre by the end. Nothing else enters the frame. A crisp overhead key with a short hard shadow, a palette of burgundy, warm white marble and grey vein. 100mm, one continuous take. One drop, one bounce, one settle. About 5 seconds, no loop. <a single sharp tap on stone>. No music.

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A box opens on a scarf

A three quarter product shot frames a closed navy rigid gift box on a linen surface, the camera fixed with no push and no orbit, so the box base never shifts in frame. A folded ivory silk scarf sits inside on tissue. The lid is fully on at the first frame, rises straight up without tilting and moves out of frame, and by the last frame the open box shows the scarf and the tissue clearly with no hand in shot. A soft top key with a warm bounce from the front, a palette of deep navy, ivory silk and warm linen. 85mm, one continuous take. One smooth vertical lift. About 6 seconds, no loop. <card and tissue>. No music.

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Soap slides onto its mark

A locked off product shot frames an empty travertine ledge, the camera fixed with no pan and no follow, so the ledge holds the same framing from the first frame to the last. The ledge is empty at the start, a pale green bar of soap slides in from the left along the surface, slows and comes to rest exactly centred without ever overshooting or rotating, and sits still for the final second. A soft key from the upper right with a short shadow trailing left, a palette of eucalyptus green, warm travertine and off white. 85mm, one continuous take. One even slide into a soft stop. About 5 seconds, no loop. <a soft slide on stone>. No music.

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Cloth pulled off a mixer

A locked off product shot frames a shape fully covered by a heavy oatmeal linen sheet on a concrete floor, the camera fixed with no push and no orbit, so the floor line never moves. A sage green stand mixer with a chrome bowl stands underneath. The cloth covers everything at the first frame, is drawn smoothly away to the right and leaves frame entirely, and by the last frame the mixer stands fully uncovered, upright and still, with no cloth in shot. A large soft key from the left with a cool fill, a palette of sage green, polished chrome and raw concrete. 35mm, one continuous take. One even pull. About 6 seconds, no loop. <fabric sliding on metal>. No music.

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Orbit around a standing bottle

An orbit carries the camera around a standing amber glass bottle at a constant radius, the bottle itself completely stationary and never rotating, so the background sweeps behind it while the bottle holds the centre of frame. The camera starts square to the front label and has travelled a quarter turn to a three quarter angle by the end, the embossed AURELE lettering staying level and readable the whole way. A low warm key from the right with a dark backdrop, a palette of amber glass, oiled walnut and near black. Anamorphic, one continuous take. Even arc, no speed change. About 8 seconds, no loop. <a faint hum, glass on wood>. No music.

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Lid off a ceramic candle

A tight product shot frames a ribbed ceramic candle on a stone plinth, the camera locked square to it with no push and no tilt, so the plinth edge stays on the same line from the first frame to the last. The lid is fully seated at the start, one hand enters from the right, lifts it straight up and carries it out of frame, and by the end the open jar shows a trimmed wick and a smooth wax surface with no hand in shot. A soft window key from the left with a gentle shadow to the right, a palette of chalk ceramic, warm wax cream and grey stone. 85mm, one continuous take. One unhurried lift. About 5 seconds, no loop. <ceramic on ceramic>. No music.

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A trainer floats and turns

A floating product shot holds a white and sage running shoe suspended in a dark void with no plinth, no wire and no surface anywhere in frame, the camera fixed so it never orbits and never pushes. The shoe presents its outer side at the first frame and has turned slowly to show the sole tread at the last, drifting a few centimetres upward as it goes and never falling. A soft overhead key with a cool rim from behind, a palette of chalk white, sage green and near black. 85mm, one continuous take. Slow weightless rotation. About 6 seconds, no loop. <a deep sub hum>. No music.

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Pack shot with the light coming up

A locked off pack shot frames three matching skincare bottles in a row on a pale sweep, the camera fixed with no push, no orbit and no reframe, so all three sit in identical positions at the first frame and the last. The set is lit low and moody at the start, the key rises evenly until the labels are fully legible, and it holds there for the last second with nothing moving at all. A single large soft source from the front left with a subtle floor reflection, a palette of sand, bone white and pale eucalyptus. 85mm, one continuous take. A slow even light rise, then hold. About 6 seconds, no loop. <near silence, a faint studio hum>. No music.

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Side text turns into view

A close product shot frames a cylindrical tea tin on a dark stone plinth, the camera locked square to it with no orbit and no push, so the plinth line never moves. The tin rotates on its own axis in one direction only and never reverses, so the SOLENNE side text is turned away and unreadable at the first frame and sits square, level and fully legible to the lens at the last, where the rotation stops. A narrow soft key from the upper left with a specular band down the tin, a palette of deep green enamel, warm gold type and dark slate. 100mm, one continuous take. One even rotation into a hard stop. About 6 seconds, no loop. <a low hum>. No music.

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Condensation on a cold can

A macro product shot frames the curved side of a chilled aluminium can, the camera fixed at can height with no push and no rack, so the same band of the can is in frame throughout. The surface carries a light scatter of beads at the first frame, the beads grow and merge, and one droplet has run a visible track down to the bottom edge of frame by the last, leaving a clear line through the mist. A hard rim light from behind the can and a weak fill in front, a palette of brushed aluminium, cold blue highlight and one band of coral print. 100mm macro, one continuous take, very shallow depth of field. About 6 seconds, no loop. <a faint fridge hum>. No music.

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A highlight travels a watch case

A macro product shot frames a polished steel watch case lying on black glass, the camera locked and the watch completely stationary, so neither moves at any point in the clip. A narrow hard light source travels from left to right out of frame, so a bright specular line starts on the left lug, sweeps along the polished flank picking up the brushed and mirrored surfaces in turn, and has left the case dark on the right by the end. Everything else in the room is unlit. A palette of near black, cold steel white and a single warm reflection. Anamorphic macro, one continuous take. One even sweep. About 6 seconds, no loop. <a deep room tone>. No music.

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FAQ

How do I use these product video prompts?
Pick any prompt, copy it, and paste it into Morphic. Each one opens with the move and what the product must do, so the model reads the commercial brief before the styling. Change the product and the shot still works.
Why does the label on my product go blurry or misspelled?
Because the prompt asks the product to move and the text to stay readable at the same time. Say the label stays level, in focus and unchanged through the whole move, and give it a short fictional word rather than a paragraph. Fewer characters survive a rotation far better.
Should the camera move or the product move?
Pick one. A turntable rotates the product against a fixed camera and keeps the background still, which suits a pack shot. An orbit moves the camera around a fixed product and keeps the background sliding, which suits a hero shot. Asking for both at once is what produces a wobble.
How long should a product shot be?
Five to six seconds for a single gesture such as a lid lift or a turn, and eight to ten when something has to transform, pour or assemble. A hero shot that ends on a composed pack frame gives an edit somewhere to hold a logo.
Can I use the videos commercially?
The prompts here describe fictional brands such as SOLENNE and AURELE, so what you generate is yours to use. Avoid prompting for real logos, trademarks, or a living person's likeness, and keep your final use in line with Morphic's terms.