Lookbook still
A styled lookbook still that frames the piece with editorial light and a considered backdrop, built to sit in a seasonal lookbook spread.
Edit prompt
AI video for fashion and retail lookbooks
Every seasonal drop needs a campaign film, a lookbook, and on-model imagery, and rebooking the studio each time is the tax. Start from one product shoot and get back the film, the stills, and the worn shots for the whole collection. No new booking, no fitting, no waiting on the next slot.
From a flat garment shot to on-model editorial
Start from the flat garment shot you already have and describe the editorial you want in a sentence. Morphic relights and restages the same piece on model and in scene, and you keep every version it makes to reuse.
How it works
- 1drop image
Drop your piece in
Upload a single shot of the garment. A flat lay or a rail shot is enough, and Morphic reads the cut, fabric, and color to keep the piece true.
- 2
Describe the look
Say what you want in one plain line: an on-model editorial, a lookbook still, a campaign film. Name the styling and the mood, then tweak the words and run it again.
- 3
Generate and export
Get a set of variants at full resolution, sized for the lookbook, the collection page, and the campaign, ready to drop straight in.
The campaign your seasonal drop runs on
Every format a collection launch needs, from a lookbook still to an on-model ecommerce shot and a cinematic campaign film, all made from a single shoot so the whole drop looks like it was styled in one session.
On-model ecommerce shot
The garment worn by a model in even daylight, so shoppers can see how it sits and how it moves, the shot a collection page runs on.
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Campaign film frame
A cinematic frame from a campaign film, staged with real depth and motion, the hero clip that opens a seasonal launch.
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Seasonal flat lay
An overhead flat lay of the collection styled on a soft surface with a few props, made for social feeds and the drop announcement.
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What it handles, and what to check
AI covers most of the production here. A few things still want your eye before anything goes live on a collection page, from exact brand colors to how a garment actually fits and drapes, so here is where each one sits.
What Morphic handles well
- One shoot restaged into a campaign film, lookbook stills, and on-model imagery
- A consistent look across a whole seasonal collection
- Quick variations for testing hero shots, covers, and social creative
- Fresh imagery for each drop without rebooking the studio every time
Where you still want a person
- Exact fabric detail, drape, and fit on a garment a customer will judge in person
- Exact brand color values and logo lockups against your guidelines
- Final art direction and creative lead sign-off before it ships
- Anything a shopper would return over if the piece looked wrong
Product explosion ad
Dramatic 5-second product reveal video with audio.
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UGC product pitch
Multi-shot product pitch video from a still, a person, and a script.
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Jewelry campaign
One product shot becomes a full campaign pack with hero shots, angles, and format variations.
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Female AI influencer
Generate a female AI influencer. Vertical output, ready for socials.
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Messages to cinematic scene
Dramatize any text conversation into a cinematic multi-shot video.
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Virtual try-on
Pair a garment photo with a person photo. See them wearing it, identity stays intact.
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Harga sederhana
Mulai gratis hari ini, dengan opsi untuk upgrade atau membatalkan kapan saja.
Basic
$9/ bulan
ditagih sebagai $0 per tahun1100 bulanan kredit
1 pengguna saja
Semua model
Workflows
Standard
$24/ bulan
ditagih sebagai $0 per tahun3625 bulanan kredit
1 pengguna saja
Semua model
Workflows
Pro
$45/ bulan
ditagih sebagai $0 per tahun6350 bersama bulanan kredit
1 pengguna
+ hingga 4 lainnya dengan biaya tambahan
Semua model
Workflows
Pro Max
$170/ bulan
ditagih sebagai $0 per tahun24650 bersama bulanan kredit
1 pengguna
+ hingga 9 lainnya dengan biaya tambahan
Semua model
Workflows
Enterprise
Untuk batas yang lebih tinggi
Khusus
ketentuan harga dan penagihan
Kredit volume tinggi
Batas kursi khusus
Semua model
Workflows
Free
Untuk bereksperimen
$0
gratis selamanya
Hingga 20 kredit
Hanya 1 pengguna
Model terbatas
Workflows
FAQ
Will the garment still look like my actual piece?
Yes. You upload a reference and Morphic keeps the cut, color, and fabric, relighting and restaging the same piece rather than inventing a new one. For fine details like weave, drape, and fit, do a quick human check before you publish.
Do I need photography or video skills to use it?
No. The whole loop is a prompt bar: upload, describe the look in one line, then generate. If a result is close but not right, you nudge the wording and run it again, so a retail marketer can produce a finished lookbook without a studio day.
Can it show a piece on a model without a fitting?
Yes. Describe the on-model look you want and Morphic stages the same garment worn in scene, so you can build a collection page without booking talent. For how a piece truly fits and drapes on a body, keep a human check before it goes live.
Can I keep a consistent look across a whole collection?
Yes. Reuse the same lighting, styling, and mood wording across every piece and the drop reads as one shoot. It is the fastest way to make a full seasonal collection look like it was styled in a single session.
How many shots do I get from one piece?
You get as many variants as you ask for, from a handful to fifty, and you can keep running it again for new angles, styling, and settings from the same upload until one lands.
Which pieces does this work best for?
Most apparel, accessories, and footwear come out reliably. Highly reflective, sheer, or finely textured fabrics like sequins, lace, or delicate knits are still possible but benefit from a closer human review before you publish.