White background pack shot
Your product on a seamless white background under soft, even studio light, cleanly cut out and ready to drop onto any listing.
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AI product photography for ecommerce
Whether you sell on Shopify, Amazon, or your own store, upload one plain photo of your product and get back a full set of studio, worn, and lifestyle shots. No booking, no lightbox, no editor.
From a phone photo to a studio shot
Upload the plain photo you already have and describe the look you want in a sentence. Morphic relights and restages the very same product across every shot, and you keep each version it makes to reuse.
How it works
- 1drop image
Drop your product in
Upload a single photo. A phone shot on a desk is enough, and Morphic reads the shape, material, and label.
- 2
Describe the shot
Say what you want in one plain sentence: the background, the lighting, the angle. Tweak the words and run it again until it lands.
- 3
Generate and export
Get a set of variants at full resolution, ready to drop straight onto your product listing.
The shots your listings need
Every shot type your store runs on, from a clean white-background pack shot to an on-model look and a full lifestyle scene, all made from a single plain photo of the product you already have to hand today.
On a model
Your product worn by a real model in natural daylight, so shoppers can see how it sits and how big it is.
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Flat lay
An overhead flat lay of your product on a soft neutral surface with a few styling props, made for social feeds and product pages.
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Lifestyle scene
Your product staged in a real setting with warm natural light and a shallow depth of field, the mood shot that carries ads and hero banners.
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What it handles, and what to check
AI covers most of the photography work here. A few things still want your eye before these shots go live on your product listings, so here is where each one sits and what is worth a quick check first.
What Morphic handles well
- Consistent lighting and background across a whole catalog
- Quick variations for testing listings and ads
- Relighting one product for many settings from a single upload
- Clean white background pack shots that meet marketplace specs
Where you still want a person
- Exact material detail on expensive buys like jewelry or watches
- Readable labels and fine print, so check these before you publish
- Final art direction and brand approval
- Anything a customer would return over if it looked wrong
Product explosion ad
Dramatic 5-second product reveal video with audio.
Try this workflow
UGC product pitch
Multi-shot product pitch video from a still, a person, and a script.
Try this workflow
Jewelry campaign
One product shot becomes a full campaign pack with hero shots, angles, and format variations.
Try this workflow
Product mockup generator
Upload a product photo and get studio-quality shots on any surface with configurable lighting, angles, and aspect ratios.
Try this workflow
Virtual try-on
Pair a garment photo with a person photo. See them wearing it, identity stays intact.
Try this workflow
Female AI influencer
Generate a female AI influencer. Vertical output, ready for socials.
Try this workflow
Simple pricing
Get started for free today, with the option to upgrade or cancel anytime.
Basic
$9/ month
billed as $0 per year1100 monthly credits
1 user only
All models
Workflows
Standard
$24/ month
billed as $0 per year3625 monthly credits
1 user only
All models
Workflows
Pro
$45/ month
billed as $0 per year6350 shared monthly credits
1 user
+ up to 4 more at extra cost
All models
Workflows
Pro Max
$170/ month
billed as $0 per year24650 shared monthly credits
1 user
+ up to 9 more at extra cost
All models
Workflows
Enterprise
For higher limits
Custom
pricing and billing terms
High-volume credits
Custom seat limits
All models
Workflows
Free
For playing around
$0
forever free
Up to 20 credits
1 user only
Limited models
Workflows
FAQs
Will the product still look like my actual product?
Yes. You upload a reference and Morphic keeps the shape, color, and label, relighting and restaging the same item rather than inventing a new one. For fine details like small text or textured materials, do a quick human check before you publish.
Do I need any photography or editing skills?
No. The whole loop is a prompt bar: upload, describe the shot in one line, then generate. If a result is close but not right, you nudge the wording and run it again.
Is it good enough for Amazon and Shopify listings?
The white background pack shots are built to marketplace specs, and lifestyle variants work well for product pages and ads. Expensive or considered categories still benefit from a final human review.
How many shots do I get from one product?
A single prompt typically returns 4 to 8 variants, and you can keep running it again for new angles, backgrounds, and contexts from the same upload.
Can I keep a consistent look across my whole catalog?
Yes. Reuse the same lighting and background wording across every product and the set reads as one shoot. It is the fastest way to make a mixed catalog look like it was photographed in a single session.
Which products does this work best for?
Packaged goods, apparel, accessories, and most solid objects come out reliably. Highly reflective, transparent, or finely detailed items like glassware, jewelry, or intricate labels are still possible but benefit from a closer human review before you publish.