AI Product launch videos

Direct a product launch video in your browser with Morphic's product launch video AI generator. Generate a draped unveiling, a spotlight hero shot, or a crowd reacting as confetti falls. Score it with Music, then cut the reveal together on Compose.

Launch beats you can direct

Launch sequences you can stage

A draped reveal under one spotlight

A dark stage where a silk cloth slides off a completely blank unlabeled product on a plinth, a single spotlight cutting through haze as the shape emerges, the camera pushing in slowly.

Edit prompt

A teaser dolly through darkness

A slow dolly through a black space toward a faint glowing silhouette, rim light tracing an unreadable shape, haze thickening the beam, the full form withheld until the final frame.

Edit prompt

A crowd erupting as light blooms

An audience framed shoulders-up in a dark venue, faces lifting as warm light blooms from off screen, applause breaking out in slow motion, plain solid-color unprinted clothing throughout.

Edit prompt

A confetti finale over the stage

Plain gold and white confetti drifting in slow motion through crossing beams of stage light, a completely blank unlabeled product glowing on its plinth below, the camera rising gently.

Edit prompt

Make product launch video videos in three steps

  1. 01

    Describe your product launch video scene

    Write the product launch video scene you want, in plain words.

  2. 02

    Generate the video

    Morphic generates a cinematic, frame-ready clip on your canvas in seconds.

  3. 03

    Refine your product launch video video

    Tweak the prompt, regenerate variations, then download or share the shot.

Simple pricing

Get started for free today, with the option to upgrade or cancel anytime.

Basic

$9/ month
billed as $0 per year

900 monthly credits

1 user only

All models

Workflows

Standard

$24/ month
billed as $0 per year

3200 monthly credits

1 user only

All models

Workflows

Pro

$45/ month
billed as $0 per year

6200 shared monthly credits

1 user

+ up to 4 more at extra cost

All models

Workflows

Pro Max

$170/ month
billed as $0 per year

24000 shared monthly credits

1 user

+ up to 9 more at extra cost

All models

Workflows

Enterprise

For higher limits

Custom

pricing and billing terms

High-volume credits
Custom seat limits
All models
Workflows
Pricing Gradient

Free

For playing around

$0

forever free

Up to 20 credits
1 user only
Limited models
Workflows

FAQs

Where can I make a product launch video with AI?
You can create launch videos directly in your browser on Morphic. Open the Text to Video tool, describe each reveal beat, the teaser, the unveiling, the reaction, and Morphic generates the shots. On Compose you cut them into one arc that builds from darkness to celebration.
What beats make a product launch video work?
Anticipation, reveal, and reaction. A teaser that withholds the product, an unveiling under a single light source, and a crowd or confetti beat that marks the moment. Keeping the product completely blank and unlabeled lets the drama carry the shot without the model inventing markings.
How do I write a good prompt for a launch reveal?
Control the light and the timing. Describe a dark space, one light source, and exactly when the product becomes visible, a cloth sliding away or a spotlight snapping on. State that the product is completely blank and unlabeled, and give the camera a single slow move so the reveal stays composed.
How do I keep a launch video consistent across shots?
Hold the same darkness, haze, and light color in every prompt so the teaser, reveal, and finale feel like one room. Reuse the same product description word for word. On the Canvas you can compare takes of each beat and keep the versions where the shape and lighting match.
Can I add music to my product launch video?
Yes, and for a launch the track does half the work. The Music tool generates an original score you can shape toward a slow build and a payoff, rising through the teaser and landing on the reveal. Cut the shots to the swell on Compose so the unveiling hits on the loudest beat.